Thursday, November 8, 2012

$3,500 Black Friday Shopping Sweeps

A record 226 million shoppers spent $52 billion dollars during last year's Black Friday weekend, according to the National Federation of Retailers. The average customer spent $398.62 in 2011, up from $365.34 2010; further reports indicate that 53% of consumers plan to shop on Black Friday, which also confirms a reversal in declining interest in Black Friday shopping. The NRF predicts that retailers will see a 4.1% increase from last year in online and in store purchases. According to the Consumer Electronics Association, electronics are expected to account for nearly a third of all gift spending this year. Although reports indicate that retailers like Apple won't be offering remarkable discounts on top sellers, there will still be big deals on laptops, smartphones, and eReaders throughout November.


As more retailers open early in order to compete with other Black Friday sales, marketing experts are even predicting that Thanksgiving will become the new Black Friday. Give your opinion on how you'll allocate your portion of the predicted $99 billion to be spent during the holiday shopping season and you'll be automatically entered to win a $3,500 Black Friday shopping spree.





No comments:

Post a Comment